ContentMarketing&SEO

Content that sells. Articles that rank #1 and convert readers into customers.

Key takeaways

Content that sells. Articles that rank #1 and convert readers into customers.

›Content Marketing Strategy
›SEO Copywriting
›Keyword Research & Analysis
›Blog Management

VISIBILITY PROTOCOLS

I build a data-driven content marketing strategy. I write articles optimized for specific keywords that rank in Google and engage your target audience. A blend of SEO copywriting with conversion optimization.

› CORE_CAPABILITIES:

Content Marketing Strategy
SEO Copywriting
Keyword Research & Analysis
Blog Management

RANK_1 DOMINANCE

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EXECUTION PROTOCOLS

Content Marketing Strategy

I build a 12-month content strategy based on SERP analysis, topical authority mapping, and customer journey. Every article targets a specific keyword with measurable KPIs.

from €1,500

SEO Copywriting

2,500-4,000 word articles that rank in Google top 3 and convert readers. Every piece starts with SERP analysis, semantic structure, and built-in CTAs.

from €500 / article

Blog Management

Full-service blog management: strategy, writing, publishing, and promotion. Your blog as a lead generation channel — without your operational involvement.

from €3,000 / month

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See it in action

Case studies of projects where I applied the skills tied to this service.

AI / E-Commerce

GiftFinder AI Platform

Autonomous agentic system generating 11,000+ SEO landing pages with hybrid Gemini + GPT-4o architecture.

View case study Fashion / SEO / Brand

Fashion Brand SEO/GEO

Brand entity architecture, topical authority hub across 14 clusters, and GEO engineering for a Polish slow fashion brand — +180% branded searches, +65% organic revenue.

View case study

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Articles that dive deeper into this service.

AI & SEO

Zero-Click and Declining Organic Traffic — A Brand Strategy for the Era of Answers Without Clicks

Of every thousand Google searches, only 374 clicks reach the open web (SparkToro), and when an AI Overview appears, the share of users clicking anything drops from 15% to 8% (Pew Research). This isn't a blip — it's the market's new normal. But falling sessions aren't the same as a falling business: the traffic that remains converts better, and visibility inside AI answers works without a click. The decision-maker's plan: the loss-and-gain arithmetic, a new KPI set, four defensive moves and diversification no algorithm can take away.

15 min AI & SEO

Reddit, Forums and UGC — Why AI Models Cite Communities and How a Brand Can Show Up There

Google pays Reddit around $60 million a year for content access, OpenAI reportedly even more — and in Semrush's study Reddit is the most-cited domain in both AI Overviews and Perplexity. AI models trust conversations between regular people more than company pages. For a brand that's an opportunity and a minefield at once: expert presence earns citations, astroturfing ends in a ban and a public thread about your brand. How to play it — from mention monitoring, through community strategy, to UGC on your own site.

15 min AI & SEO

Wikipedia, Wikidata and the Knowledge Panel — How a Brand Becomes an Entity AI Trusts

Wikipedia is the most-cited domain in ChatGPT (~7.8% of all citations), and Wikidata — with over 100M records — feeds Google's Knowledge Graph and AI model grounding. For a brand these are the three most important trust systems on the internet, and none of them can be bought. The complete operational manual: how to build an entity home with sameAs, create a correct Wikidata record (shown on my own), when a company genuinely qualifies for Wikipedia — and how to claim the Knowledge Panel once it appears.

15 min

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BIAŁYSTOK, PL

+48 732 022 086 pawel.wiszniewski95@gmail.com